Proof your design for print is a step you cannot skip. Mistakes in print are expensive. Once a project goes to press, a typo, an incorrect color, or a layout error can waste thousands of dollars. A methodical artwork proofing process acts as your insurance policy. It catches errors early, saves money, and protects a brand's reputation.
For years, teams relied on outdated methods for print designs proofing, such as email attachments or physical printouts. These methods are inefficient and prone to error.
Comments come in from different places like email, chat messages, or in-person conversations. This makes them difficult to track and consolidate.
It is easy to lose track of the latest file. Without a single source of truth, teams risk working on outdated versions, leading to unnecessary rework.
Chasing down stakeholders for a final sign-off delays the entire project. This can impact tight deadlines and cause frustration for the entire team.
A modern design for print workflow needs a better solution to avoid these common problems and ensure a smooth path to production.
A solid process for artwork proofing makes all the difference. Follow these steps to streamline print production and ensure a flawless result:
Use a Digital Proofing Platform: A specialized tool is the best way to proof your design for print. It provides a central hub where all stakeholders can view and comment on a single version of the file. This ends the need for emails and keeps all feedback in one organized place.
Verify All Technical Details: During artwork proofing, check for critical technical elements that traditional proofing often misses. This includes making sure the color mode is CMYK, all images are 300 DPI, and the file has the correct bleed and trim marks.
Encourage Specific Feedback: Guide reviewers to provide precise, actionable feedback. Instead of a general comment like "the layout is off," encourage them to use markup tools to highlight specific areas and suggest concrete changes. This ensures the designer knows exactly what to do.
Track Versions and Approvals: A good proofing system keeps a history of every version of the file. It allows you to see what has been changed and get a formal sign-off from all required stakeholders. This clear audit trail ensures everyone is aligned before the final file is sent to the printer.
Run a Final Preflight Check: A preflight tool checks your file for common issues like missing fonts or low-resolution images. It is a necessary final step to prepare your design for print.
A clear and efficient process for artwork proofing is the key to a successful print project. By using the right tools and following a structured approach, you can streamline print production, avoid printing mistakes, and ensure your final product is exactly as you designed it. Get control of your design for print workflow and deliver perfect results every
Smarter Proofing. Faster Approvals. GoProof.
